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Hate writing articles? Too bad. Read on.

Well Get over it! Your online or off line business will be DEAD in just months with out solid articles.

There are far more failures out there, than successes.

Writing articles will give your business the blood of success. Isn’t that why you are in it for?

This is the wild west and you have to stake out your claim. Do you want your business to flourish?

Do you want to shape this business the way you want? Or leave it to chance?

Well get over the notion that you hate to write articles! Start short and sweet. Let your potential customer know why they should go to your site and do business with you. Or just tell them to go to your competition!

So what are your options? How can you make this work without the stress?

When I first started in business, there was a lot I did not know and did not want to do. Let me tell you, what a big mistake that was. It cost me money, it cost me time and a couple of times it cost me my business!

Don’t let this happen to you! Stop right now and stake your claim for your future. Your business will only succeed when you take control of it!

There are a couple of solutions to this problem. If you have a lot of money go hire the best copy writer you can find. Or take a course given by one of the experts.

Writing becomes easier and easier every time that you do it. Become that winning copy writer. It is your business, so what was it that made you want to start it? Was it your passion? Well get out there and tell the world!

“The pen is mightier than the sword.” Shakespeare Passion is what wields that sword, so write with your passion. Learn how and the world will beat a path to your website.

Help is out there, if you really want to give your business a chance. Get a good coach to guide you along the way. If you are like me you will see the value of good coaching.

Success of your business hangs on the ability to write good copy. Don’t let your business die like so many others.

Take control, turn your hate for writing into your strength.

You’re about to learn the real secrets to success online. Taking this next step is like getting a breath of fresh air to a drowning man!

Don’t be a statistic, another business failure. Start learning what it takes to succeed.

Article marketing is the most effective method of increasing traffic without any cost involved. Articles can be used for almost anything on the Internet from social networking sites to blogs and each one can contain a one or more links to your main website. The best place to submit articles is site where you know they have a great deal of traffic every day; an increase in visitors to your site should happen quite quickly. Popular sites tend to be recognized as ‘authority’ sites, so if your article is used it can improve your credibility also; trust is probably more important on the Internet because most people are faceless.

This method of article marketing needs to be done almost every day if you want your name to be associated as an expert so people look for your work. The purpose is to convince people of your abilities in the particular fields you write in. Although it can take a while, this traffic from people that trust you will help your own search engine ranking; this can help improve your organic visitors as your positioning on Google improves. If there are many websites which link with your website then it increases your website ranking which in turn boost up your traffic gaining. all at no charge, so free advertising is possible.

Article marketing not only allows links in the body text of the article but in the resource box at the foot of the page. When other internet users find your articles good, they tend to insert them into their own sites with all the back links to your site which just helps its ranking. The speed at which websites get visited and registered by search engines can be ‘hit and miss’. The process can be speeded up a little if the sites where the articles are submitted are popular and you continue to write and submit articles.

Adding fresh and unique content to your site regularly will boost your article marketing campaign and help its ranking. For the most part, people who are directed to your website are not expecting to buy or be sold anything. The majority of visitors are just searching for more information about something. Once you have them on your site you can show them the benefits of what you are promoting. It is important they understand why they are buying a product so this process is important. This helps with preventing the dreaded refund request that happen on occasion.

If you want visitors to your websites then you must continue your article marketing this way; regularly submitting articles is necessary and should not be viewed as something you only have to do once. It is not just articles that you write that will be on other websites but if your site is good, you will receive links from other websites also; your content or article will have information that other people are seeking. There are no charges to article marketing and is still the number one way to get traffic to your site; with relevant, quality unique articles, visitors will keep returning.

“101 Ways To Market Your Website” is the title of a book found at a cheap publisher’s outlet in town for about three quid and purchased out of interest.

So, we sat down with a cup of coffee and worked our way through the index, see what these people thought was useful, and if there was something new there.

Extraordinarily enough, in my past 10 years on the net, I’ve done EVERY SINGLE ONE of those!

EVERY single one. And some of them, I could have added another 12 chapters on top of what was in the book.

Question. If I actually really do know how to do that web thing so very thoroughly (and it appears that I actually really and practically do!), then why don’t I have 9 billion visitors per second?

The answer is simple.

EVERY ONE of these 101 ways TAKES IMMENSE INVESTMENT IN TIME - IF you’re going to do it right and get it to a point where it actually works well enough to really start generating that mysteriously elusive web traffic for your site.

Let’s just take a single one for example, the autoresponder, in all its glory.

Even if we leave out the time spent learning the software, soliciting ads, writing the content, if you really, REALLY did that thoroughly, with a number of multiple chained autoresponders with thousands or tens of thousands of subscribers on each one, the sign up pages, advertising the sign up pages, keeping the whole thing up to date and dealing with the correspondence this generates, the trouble shooting, unsubscriptions, and everything else, you would end up doing NOTHING ELSE ALL DAY - and have a full working week.

And that is just ONE item on a “101″ item list.

The same holds true for EVERYTHING.

To really build, use, police, update, enlarge and maintain a top class directory, a 40 hour working week by ONE SINGLE PERSON with their computer is taken up, just with that and ONLY that.

To run, police, advertise and expand a popular forum is yet the same again.

To produce an exciting, content rich, constantly up to date blog that brings in followers and sales, yup, it’s a full time task.

To produce, maintain, advertise and run a really good ezine does exactly the same again.

So does “article marketing” with its multiple submissions, updates, multiple directory listings, authors bios, and so forth.

And so does “newsgroup marketing” once again.

Want to try your hand at running a good affiliate programme?

How about keyword optimising each and every page of your website with content alignment, meta tags, robot instructions, and maintaining this with feedback on your listings in various search engines to keep in the top ten as the fashions change radically overnight?

Perhaps a multiple placement dedicated banner advertising campaign with feedback statistic adjustments?

Really get into Google adwords and maintain, track, fine tune and keep it perfectly up to date in response to your competitors and customers?

Same story, all over …

And so it goes on.

Here’s the deal.

All these things, I only did in order to support the business I’m actually SUPPOSED TO BE IN!

My 40 hour working week (well don’t make me laugh! but anyway, just for argument’s sake and to have a figure there) SHOULD theoretically be taken up by research and writing, as I’m a writer.

So what we have here is 101 ways to spend a full 40 hour week, plus your own job’s 40 hour week.

Shame we don’t live on Pluto, isn’t it. They have weeks that last centuries …

So what is ONE SINGLE PERSON trying to do web marketing supposed to do?

Well, and after ten years of beating myself up for not doing all those things “properly”, I think the following is of the essence.

No.1 is to understand that unless you have dedicated staff, there is no way on Earth you can do all of that yourself.

There simply isn’t enough time, even if we leave the steep learning curves and time spent trying to understand software and such quite out of it.

So what one has to do is to pick and choose from these 101 strategies the ones that are:

a) the easiest and fastest;

b) the ones that last the longest on autopilot;

c) the most natural to what you’re supposed to be doing in the first place (yeah that’s the original job/product/mission, remember that even still?)

If you like databases but abhor article writing, concentrate on building a good directory and forget about article submissions, for example.

We need to prune, prioritise and perfect only a very few of these 101 options, and stick to those.

That’s the only way to survive this.

It is to understand that you PHYSICALLY CANNOT do all that; that if you try, you can’t help but fail at everything (as then, NOTHING gets the attention it needs to actually bring results eventually!); and that you have to PICK AND CHOOSE which battles you’re going to fight.

Lastly, all that 101 traffic stuff has to be subjugated to the real reason we’re here, whatever that is, and must NEVER be allowed to get to a point where it is taking up more than 50% of your time.

So.

Go look at a list of these internet marketing devices.

Pick just those you are naturally attracted to, and just FORGET about all the rest.

Try and make those as good as you can, and build up your business to a point like that until you can hire staff and manpower to expand into some of the other traffic generating devices.

And in the meantime, take a deep breath, relax, and know that NO-ONE, not even someone with 8 tentacles instead of arms and who never sleeps, can actually do that myth and successfully implement “101 Ways To Advertise Your Website”.

Wisdom is a fine thing …

When it comes to designing your website, you need to pay extra attention to every single detail in order to fully optimize it for the search engine. There are five important rules to follow to make sure your website performs well.

1. Don’t try to use Splash Pages

Splash pages are the first pages you’ll see when you landed at a website. They normally have just a few words like “Welcome To My Website” or “Enter Here” with some beautiful flash graphics. Sometimes, they are just that — pretty vases with no real purpose. Do not let your visitors have a reason to click on the “back” button! Give them the value of your site up front without the splash page.

2. Don’t paste too many banner ads

If a person enters your site and see advertisement everywhere, the first thing he’ll probably do is go for the “back” button. It’s like when you entered a room full of desperate salesmen, you’ll say “Sorry, wrong room!” and turn back for the door. So go easy on your ads placement.

3. Have an easy and clear navigation

You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will leave your site.

4. Have a clear indication of where the user is

The most important link you must include on every page is the link to homepage. In case they got “lost” in any of the pages, at least they know how to head back to “home”. If after reading too many pages from your site, they don’t know where they are and they don’t know where to go, most likely they’ll “abandon your ship”.

5. Avoid using audio on your site

If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they’re not annoyed by some audio looping on and on on your website. If you insist on adding audio, make sure they have some control over it — volume or muting controls would work fine.

At this point, even though it’s already live, I still wanted to take the time to clarify exactly what Project Black Mask is, and answer some of the most common questions. Bút, in a nutshell: Project Black Mask is the new self-contained, step-by-step guide to profiting from free traffic via a loophole in the search engines. You siphon off the free traffic and then make your money through adsense or affiliate marketing. The guide is exhaustive (99 no-fluff pages, 2 full length videos), and extremely devious.

These are very simply the methods that Black Maskers use to generate job-killing income with. All the techniques are completely cutting-edge: the project was contributed to by some very underground, very-high earning Black Maskers. Up until now, no-one was talking, but now you have access to the same techniques they use. The entire, devious game is exposed for what it is: a highly nasty, rinse-and-repeat way to make a very good living..

The biggest companies want to sell their products and services on the Internet. One of the best ways to market their products and services online is by offering a commission to website owners. This is done by setting up an affiliate program where webmasters can pick up the links to offers and promote them on their web sites in exchange for affiliate commissions for each sale made.

Webmasters have many ways to promote these affiliate offers - on websites, by email, with pay-per-click search engines, writing and distributing articles, etc.

However, a little-known way to promote these offers is by using incentives to online surfers who agree to buy a product or service from the webmaster.

One of the best ways to market incentive offers is by building a membership-based website and giving free cash to members who agree to accept affiliate products and services.

Here are the steps for setting up a successful incentive-based website:

1. You’ll have to build a database-driven website where new members can sign up and start browsing offers after logging in. Such websites usually promote at least a hundred of various offers. You should offer your members about 50% of the commission that you recieve from an affiliate program.

One of the biggest disadvantages in starting an incentive-based website is that the scripts for running such program are quite complicated. However, if you don’t know Internet programming and cannot build the website by yourself, you can hire someone to create the scripts for you or purchase them online.

2. After your website is up and running, you should apply for affiliate networks that allow incentive traffic. When your application is approved you should set up offers on your website.

3. You should market the incentive offers not only on your website but by email too. Sending paid email to your members is one of the best ways to increase your profit. You should reward your members with a certain amount of cash for reading each paid email and redirect them to affiliate offers where they can earn even more extra cash by accepting the offers.

4. Since the incentive traffic is usually limited to certain countries, you should promote your website to the visitors of these countries only. The best ways to drive targeted traffic to your incentive-based website are: pay-per-click search engines, email marketing and affiliate marketing (by setting up your own affiliate program).

5. You should manage your website by setting up new offers, paying members their earned payments, suspending fraudulent accounts and tracking your website advertising campaigns.

Some incentive-based websites offer a point system. It means that members earn points instead of cash. Later these points can be redeemed for cash or any other items.

Incentive marketing on the Internet can be very profitable. Anyone can start an excellent home-business online within several weeks and run it spending only a couple of hours per day. It doesn’t require any complicated and time-consuming content writing for websites and newsletters. The investment in scripts is low.Gerardas Norkus is an author of “Paid Email Business Secrets” eBook that reveals a step-by-step system for running a highly profitable home-based-business on the Internet.

Affiliate programs is the starting place for a big majority of home entrepreneurs and beginners in Internet Marketing, because of the small amount of work involved. There is some elements that you must absolutely look for before you start promoting an affiliate product…

Tip #1. Promote a unique product to get better results.

Promoting a product which is already being sold by hundreds or affiliates will not give you the same results as if you have a unique proposition. A different product that only some affiliates distribute. That kind of program is a little bit difficult to find because it is not in the interest of the merchant to do so in the short term.

Tip #2. Powerful and effective affiliates tools.

When you are ready to promote, you may be lost if you are new to affiliates marketing. Actually, most of the beginners take months to make their first sale, because the merchant doesn’t help them in their hard work. So be sure to find a powerful and clear affiliates resource section. That will skyrocket your chances of success. Also, a good communication with the merchant is hard to find, but it is a must.

Try to find these resources, or some of them.

Tip #3. Example of effective resources:

* Brandable ebooks to give away or sell at a little price with your own affiliate ID links to generate leads… and sales.

* Sales letters provided.

* Templates of the emails to send to your list(s), pre-writen email or even better.

* Free promotional tips provided, to make money without spending thousands in the beginning (a must for beginners)

* Advices and tips for paid promotional techniques (don’t loose all your money in something that don’t bring results).

* Redirect links through your own website. For example: http://www.yoursite.com/theaffiliatesite/

* Banners

Tip #4. Good Tracking software.

It is a very important part. You must be able to monitor almost everything in your resources section: you must be able to track your sales, how many visitors came to your site and to the merchant site, by which page they enter to the merchant site(here is the importance of the redirect links).

You must be able to view your payment history, and also how many people signed up underneath you if it is a two tiers affiliate program.

Tip #5. Cookies plus IP addresses.

Today, it is a common practice by Internet users to clear their cookies daily or weekly. So if you spend money on PPC or any other paid advertising to get a customer, you do not want to see another affiliate get the commission you should have received. So try to choose an affiliate program with a tracking software which take also the IP address of your future customer. By the way, recurring commissions are a must.

Last time we look at the importance of keywords and how to find them. So the next thing is, what is the proper placement of keywords?

They should be in places where both search engines and visitors will see them. Most often we forget to put them in places where visitors will not see them, but the search engines will.

Place your keywords:

1.In the Title tag of your page. This puts keywords on the top bar of the web browser just above the menu bar. Not only that, it is one of the first things in the html code that the search engines will see.

2.In the Meta description tag. Visitors will not see this directly on your page, but they will see it in the search engine results. Write your web page description filled with your keywords. This also is very high to the top in the html code.

3.In the Meta keywords tag. This is an obvious one, because that is what it is there for. But many authors of web pages forget to even use this.

4.In the main content of the web page. Here is another real obvious one. But again, we miss an opportunity when the keyword density is not at least 3% of the main content.

5.In the ALT tags. These are descriptor tags for images and other non-text elements on your page. These are other places your visitors do not see the keywords, but the search engines look for them. Realize this: search engines cannot determine the content of an image or audio clip or video clip. Why not help them out by telling them what it is and use your keywords while you are doing it.

6.In comment tags. Any web page creator who is worth the money for his services will place comments in the html code created by them. Here again, visitors do not see these, but the search engines see them all the time, if they are present. Why not use the opportunity to place keywords there?

7.In the URL. If you can find a www.websitename.com for your site that has your primary keyword in it, then you have found a great and wonderful asset. When creating new sites, keep this in mind. Assuming you have done your keyword research, find a URL that contains the primary keyword in it.

If you are serious about succeeding on the internet with your website, do not overlook the importance of keywords. Do the necessary research to find those keywords that will bring traffic to your site and eventually profit. Then place those keywords on your site where they will be most effective. If you are interested in being successful in getting quality keywords, click here to find out about a tool that can help you with it.

Keywords are the foundation to search engine ranking. They are where it all starts. It is what the search engines look for to know what your website is all about. With all the different formulas that exist to get ranked, it all boils down to the keywords for your web page/website. It is keywords that people use search for what they want on the Internet. The number one thing you can do to improve your search engine ranking is to improve your keyword use and selection on your website.

So how do you finding the right keywords? Selecting your keywords should be of the highest importance. Remember what we said earlier, keywords are what search engines look for. Here are some factors to consider when selecting the right keywords for you:

1.What is your business? This seems kind of obvious. Do not select keywords that to not fit what you do or who you are as a business. Make sure the keywords are appropriate to your services and products or risk spamming the search engines and being penalized for it.

2.Who are your primary clients? How do they see your business and how would they try to find you?

3.Find variations and synonyms to your keywords. The same keywords will never be used 100% to find you. Searchers will use a variety to find services and products like yours.

4.Place priority to keywords that have alphabetical priority. Search engines still employ an alphabetical listing with common search terms.

5.Be as specific as possible. General search terms are used by thousands of sites and will make it hard to rank well. Use keywords that are not popular but still receive a fair amount of attention from searchers. After you have established your web presence, readjust your keywords to a more general term.

Next time we will look at implementing your keywords effectively on your website.

If you are serious about succeeding on the internet with your website, do not overlook the importance of keywords. Do the necessary research to find those keywords that will bring traffic to your site and eventually profit. Then place those keywords on your site where they will be most effective. If you are interested in being successful in getting quality keywords, click here to find out about a tool that can help you with it.

Web site designers know that keeping the client happy is the most important thing; however, this approach often backfires when one of the client’s goals is to gain top search engine rankings. Good SEO web site design delivers a beautiful and functional website, a pleasant experience for those who use it, and a search engine-friendly design. But what happens when a web designer has a client who wants esthetics or navigation that takes away from the site’s ability to gain top search engine rankings? Do web developers go along with their client’s wishes at the expense of search engine rankings, or do they politely guide the client toward achieving all of their goals?

The biggest difference between web designers and SEO professionals is what motivates them: creativity versus strategic thinking. A web designer is ultimately motivated by making a website look good to the client, thus satisfying them visually. An SEO professional is ultimately motivated to gain top search engine rankings for competitive keywords, thus gaining visibility. More business owners are now waking up to the fact that web designers are more artists than online marketers. So it is vital to have the SEO professional and web designer work together cooperatively on web site design.

“We do search engine optimization, too.”
Often, a web site design company does a few aspects of search engine optimization but does not really do what it takes to gain top rankings. Companies can get roped in on this claim because a firm does a great job at web site design or because the client has “one-stop shop” syndrome, and so assumes a design firm is equally skilled at SEO.

Most web developers do not consider the implications of search engine optimization during the design phase. For example, to gain top rankings for competitive keywords requires outranking hundreds or even thousands of other websites that have already been optimized for that keyword. Simply updating the meta tags will rank the site at the bottom of the “optimized” heap and will require ongoing work to gain a top ranking.

The client wants to keep costs down, so the web developer compromises the SEO to stay within budget. The client needs to know from his advisors (designers and SEO professional) what is and is not practical, so he can reassess the budget and design based on information supplied by an SEO expert. Because budget is important, developers often shortcut past this advisory checkpoint - at the expense of gaining top rankings for the client’s site.

It’s important to find a good web developer who will listen to your requests, and who also will advise you on the best way to implement the design and SEO. He needs to talk realistically with you if the amount of work involved is not within your budget. Too often, web developers simply implement a client’s wishes without addressing the limitations and problems that come with that solution. Ethical and knowledgeable web developers can explain why you want the opinion of an SEO professional.

There are a number of issues that web designers might not handle correctly when top search engine rankings are important, including:

Search engine-friendly design
Obviously, you want visitors to have a good experience on your site. But you also want search engine spiders to find all the pages and content that will rank your site for a particular keyword. If your site isn’t spider-friendly, it will never be top ranked. Here are some of the search engine-friendly web design issues we deal with regularly:

• JavaScript drop-down or slide-out menus can prevent search engine spiders from following navigation links in web pages. There are several design alternatives that involve text links and don’t cause this problem.
• Requiring cookies on your website also prevents spiders from indexing your content.
• Web pages that require users to input any type of information in order to access the content blocks search engines from your pages.
• Shopping cart systems that invoke session IDs. All shopping cart systems utilize session IDs, but the further along a shopper is in the buying process, the more search engine-friendly the system.
• Unique title tags for each page of the site. Many automated web design programs and dynamic database systems do not allow for more than one title tag for every page of the site. Using a design that describes the uniqueness of each page of your site in the title tag achieves better results.

Navigation structure
Search engines don’t notice if your site has creative navigation, but do notice if the navigation is cluttered. Depending on how many pages your site contains, tightly focused content organized by topic can pay off with higher search engine rankings. Design navigation to optimize themes and internal linking.

Website redesign etiquette
After a redesign, there are usually old pages that are no longer used and might have been removed from the web server, but which are still listed in the search engines. Don’t miss out on search engine traffic because your web developer didn’t redirect those old URLs to the new ones. There are various protocols, depending on the web server, to handle URL redirects and maintain search engine rankings. A custom error page is also useful for visitors who click on a broken link or an address that is no longer available.

Copywriting and duplicate content issues
If your web page contains the same wording as another page on the Internet, it could be filtered by the search engines because it is considered duplicate content. Search engines use a filter to remove duplicate content pages and spam from the results they provide. Unfortunately, many good web developers’ work has fallen victim to the duplicate content filter. These developers unknowingly do a disservice to their clients when there are things they could do to avoid their pages’ being filtered out of the results. Common causes of duplicate content include:

• Identical web pages - whether affiliate sites, copied pages or doorway pages - that have the exact same content on them.
• Product description pages with the exact same description as pages on the manufacturer’s website.
• Improperly hosting multiple domain names for the same website.

Without question, original content is the best content for websites. Always use a quality copywriter to make your web writing unique and compelling for your particular audience.

Conclusion
Resist the temptation of the one-stop shopping experience. If you give in, you will likely be sacrificing one or more of your goals for the convenience. When the business owner forges a cooperative relationship between the web site designer and SEO professional, everyone wins. This means thinking through the SEO issues at the beginning of the web site design plan.

Would you prefer to have the site that looks good and keeps the customers happy or the one that also gets 40 e-mail requests and new customers every day? This is reality for businesses that will not settle for anything less than experts in SEO and web site development.